The Marketing Officer makes a key contribution to a highly motivated and vibrant team, supporting the development and implementation of an effective Brand Communications Strategy. The role requires exceptional creative acumen, research ability, project management competence, excellent all round communication skills, the flexibility to tackle any number of communication and project outputs, and the kind of positive attitude which supports change and delivers meaningful results.

• Support the Marketing & Communications Manager in developing and implementing a marketing, advertising and loading strategy which promotes the NEF’s image, reputation and visibility amongst local, national and international stakeholders 
• Develop and manage marketing plans and applicable budgets 
• Develop, implement and monitor marketing campaigns (above-the-line, below-the-line and online) 
• Prepare detailed advertising briefs and provide solutions to meet specific communication objectives 
• Liaise with agencies and service-providers and co-ordinate their outputs 
• Ensure quality-control, effective and timeous delivery of all production outputs 
• Review and secure approval on all communication material 
• Compile post-campaign ROI report 
• Commission and manage research, including Brand Audit and Focus Group Research and translate research results into appropriate marketing actions 
• Monitor competitor environment as well as market activities/trends and translate into appropriate actions
• Initiate and organise events and exhibitions to promote Brand NEF 
• Protect and support the NEF’s brand image by offering advice and direction on the appropriate use of brand and product identity for print and other media 
• Commission, brief, place and monitor creative designs and marketing collateral 
• Coordinate internal and external marketing events and promotional campaigns 
• Support Human Resources in planning, defining and implementing an effective Corporate Culture programme, including Change Management support 
• Support the Internal Communications and Public Relations activities of the organisation 
• Compile weekly, monthly, quarterly and annual reports, including Contact Reports of operational meetings 
• Advise the Marketing and Communications Manager of relevant risks and opportunities